Build a Highly Successful Speaking Business
I'll work with you step by step to build every part of your speaking brand.
The Curriculum
I
Brand Clarity
We will begin by defining and writing all of the elements of your speaking brand.
I
Brand Clarity
We will begin by defining and writing all of the elements of your speaking brand.
Your brand story will guide your website, video, and keynote. It’s the reason clients will feel clear about choosing you.
Your brand story will guide your website, video, and keynote. It’s the reason clients will feel clear about choosing you.
Your brand distinction is what puts you in a category of one. It’s where your expertise lines up with how you solve your client’s challenges.
Your brand distinction is what puts you in a category of one. It’s where your expertise lines up with how you solve your client’s challenges.
This will create the greatest revenue difference in your speaking brand. Your methodology is what creates real transformation for your clients and their businesses.
This will create the greatest revenue difference in your speaking brand. Your methodology is what creates real transformation for your clients and their businesses.
The best speaker business models are built around your ideal schedule. Let’s dive into how to scale your business.
The best speaker business models are built around your ideal schedule. Let’s dive into how to scale your business.
The best keynotes create a transformational experience for the audience. This lesson will guide you in writing or updating your signature speech.
The best keynotes create a transformational experience for the audience. This lesson will guide you in writing or updating your signature speech.
II
Brand Assets
Next, we will create or update your brand assets including your brand logo, speaker reel, and website.
II
Brand Assets
Next, we will create or update your brand assets including your brand logo, speaker reel, and website.
Let’s ensure your brand identity and logo deliver the same impression online as you do in person.
Let’s ensure your brand identity and logo deliver the same impression online as you do in person.
You’ll learn how to create a powerful speaker reel, with a framework you can return to every time you refresh or rebuild it.
You’ll learn how to create a powerful speaker reel, with a framework you can return to every time you refresh or rebuild it.
Your speaker website will be designed to help potential clients choose you because of its clarity, compelling copy, and clear next steps.
Your speaker website will be designed to help potential clients choose you because of its clarity, compelling copy, and clear next steps.
III
Brand Marketing
Finally, let’s ensure you have a clear plan for launch, marketing, and scaling your speaking business.
III
Brand Marketing
Finally, let’s ensure you have a clear plan for launch, marketing, and scaling your speaking business.
Once your brand is built, it’s time to launch. This lesson walks you through an effective plan we’ve refined with thousands of speakers over the last decade.
Once your brand is built, it’s time to launch. This lesson walks you through an effective plan we’ve refined with thousands of speakers over the last decade.
This lesson shows you how to create both inbound and outbound leads, using a trackable, scalable marketing plan built from thousands of hours of real client work.
This lesson shows you how to create both inbound and outbound leads, using a trackable, scalable marketing plan built from thousands of hours of real client work.
We trained a GPT using ten years of experience to research and identify qualified speaking events — saving you hundreds of hours of manual research.
We trained a GPT using ten years of experience to research and identify qualified speaking events — saving you hundreds of hours of manual research.
As your business grows, you’ll need a trusted partner to run operations while you’re traveling and speaking. This training shows you how to find and train the right business development partner.
As your business grows, you’ll need a trusted partner to run operations while you’re traveling and speaking. This training shows you how to find and train the right business development partner.
The Teacher
Hi, I'm Chris West
The Teacher
Hi, I'm Chris West
The Teacher
Hi, I'm Chris West
For over a decade, I’ve helped hundreds of speakers build high-revenue speaking businesses.
As the CEO of Video Narrative, I lead a global team of videographers, designers, developers, and editors who are all dedicated to one vision:
Helping you build a remarkable speaking business.
course info
What to expect
course info
What to expect
Brand Clarity
Confidence in exactly how you describe the work you do and clear expression of your brand in every online asset.
Brand Clarity
Confidence in exactly how you describe the work you do and clear expression of your brand in every online asset.
Distinction
You will be in a Category of One. Your authentic brand voice will be clear and distinct.
Distinction
You will be in a Category of One. Your authentic brand voice will be clear and distinct.
Leadership Model
You will see significant revenue growth directly related to the impact of your change model.
Leadership Model
You will see significant revenue growth directly related to the impact of your change model.
Business Growth Plan
You will have a clear business growth plan and know the steps to scale your speaking.
Business Growth Plan
You will have a clear business growth plan and know the steps to scale your speaking.
Launch Plan
Once your brand is built, you’ll know how to launch it in the speaking industry and gain momentum quickly.
Launch Plan
Once your brand is built, you’ll know how to launch it in the speaking industry and gain momentum quickly.
Marketing Plan
You will have a clear, weekly plan for how to find speaking engagements, connect with event planners and book speaking engagements.
Marketing Plan
You will have a clear, weekly plan for how to find speaking engagements, connect with event planners and book speaking engagements.
about
The best part:
about
The best part:
This course will save you hundreds of hours trying to figure out how to build and grow your speaking business on your own.
And it will save you thousands of dollars in coaching and services.
reviews
Experience you can trust
We’re trusted by thousands of speakers for integrity, brand building, and growth.
reviews
Experience you can trust
We’re trusted by thousands of speakers for integrity, brand building, and growth.
1,000+ Happy Clients
Cassandra Worthy
Top 50 Most Booked Keynote Speakers
“What sets Chris apart is the way he combines a deep knowledge of the industry with YOU, your brand, your message, your story and how you’re using it all to make a difference to the clients you serve. Trust me, you’re in exceptional hands when you work with him.”
Cassandra Worthy
Top 50 Most Booked Keynote Speakers
“What sets Chris apart is the way he combines a deep knowledge of the industry with YOU, your brand, your message, your story and how you’re using it all to make a difference to the clients you serve. Trust me, you’re in exceptional hands when you work with him.”
Dan Thurmon
Hall of Fame Keynote Speaker
“No one understands the intersection of the speaking business and persuasive storytelling as well as Chris West.”
Dan Thurmon
Hall of Fame Keynote Speaker
“No one understands the intersection of the speaking business and persuasive storytelling as well as Chris West.”
Liz Bohannon
Keynote Speaker, CEO, Bestselling Author
“Working with Chris not only boosted my keynote bookings, but it also helped me to better understand my own brand, my content and my business.”
Liz Bohannon
Keynote Speaker, CEO, Bestselling Author
“Working with Chris not only boosted my keynote bookings, but it also helped me to better understand my own brand, my content and my business.”
Shola Richards
Keynote Speaker, Global Movement Builder
“After working with Chris, I was able to double my speaker fee, 10x my annual speaker income, and become exclusively represented by a fantastic speaker agency all within three years. None of which would have ever happened without his guidance.”
Shola Richards
Keynote Speaker, Global Movement Builder
“After working with Chris, I was able to double my speaker fee, 10x my annual speaker income, and become exclusively represented by a fantastic speaker agency all within three years. None of which would have ever happened without his guidance.”
April Rinne
Keynote Speaker, Futurist, Handstander
“On every metric imaginable, Chris is 1000% worth it. I wish everyone could experience the gift of his wisdom, creativity, and approach. Not only can it transform your business, it can transform how you see yourself!”
April Rinne
Keynote Speaker, Futurist, Handstander
“On every metric imaginable, Chris is 1000% worth it. I wish everyone could experience the gift of his wisdom, creativity, and approach. Not only can it transform your business, it can transform how you see yourself!”
Ozan Varol
Bestselling Author, Speaker, Rocket Scientist
“Working with Chris West has been the best investment I made in my speaking career. Do yourself a favor and work with him. Your future self will throw you a thank-you party.”
Ozan Varol
Bestselling Author, Speaker, Rocket Scientist
“Working with Chris West has been the best investment I made in my speaking career. Do yourself a favor and work with him. Your future self will throw you a thank-you party.”
faq
Frequently Asked Questions
faq
Frequently Asked Questions
Is there support available?
Will this help me get more paid speaking engagements?
Does the course include templates, resources, and downloads?
What level of speaker is this course designed for?
How long will this training take me?
Is there support available?
Will this help me get more paid speaking engagements?
Does the course include templates, resources, and downloads?
What level of speaker is this course designed for?
How long will this training take me?
