Build a High-Revenue Speaking Business

Step by step guidance to build every part of your high-revenue speaking brand.

This strategic guidance is the most wholistic, complete process to building your speaking brand.

It combines over ten years of expertise into one library for building a high-revenue speaking brand.

The Curriculum

I

Brand Clarity

We will begin by defining and writing all of the elements of your speaking brand.

Build your brand story

Your brand story will guide your website, video, and keynote. It’s the reason clients will feel clear about choosing you. [ You'll use this anytime you create a new service or marketing tool in your business.]

Build your brand story

Your brand story will guide your website, video, and keynote. It’s the reason clients will feel clear about choosing you. [ You'll use this anytime you create a new service or marketing tool in your business.]

Define Your Category of One (Distinction)

Your brand distinction is what puts you in a category of one. It’s where your expertise lines up with how you solve your client’s challenges. [After you've defined your brand, use this video to describe your services as solutions.]

Define Your Category of One (Distinction)

Your brand distinction is what puts you in a category of one. It’s where your expertise lines up with how you solve your client’s challenges. [After you've defined your brand, use this video to describe your services as solutions.]

Your Change Model (This changes everything!)

This will create the greatest revenue difference in your speaking brand. Your methodology is what creates real transformation for your clients and their businesses.

Your Change Model (This changes everything!)

This will create the greatest revenue difference in your speaking brand. Your methodology is what creates real transformation for your clients and their businesses.

Your Business Plan

The best speaker business models are built around your ideal schedule. Utilize this video each year as you craft your busines plan and annual goals.

Your Business Plan

The best speaker business models are built around your ideal schedule. Utilize this video each year as you craft your busines plan and annual goals.

Write Your Signature Speech

The best keynotes create a transformational experience for the audience. This lesson will guide you in writing or updating your signature speech.

Write Your Signature Speech

The best keynotes create a transformational experience for the audience. This lesson will guide you in writing or updating your signature speech.

All Lessons

II

Brand Assets

Next, we will create or update your brand assets including your brand logo, speaker reel, and website.

Create Your Logo

Let’s ensure your brand identity and logo deliver the same impression online as you do in person.

Create Your Logo

Let’s ensure your brand identity and logo deliver the same impression online as you do in person.

Outline Your Speaker Video

You’ll learn how to create a powerful speaker reel, with a framework you can return to every time you refresh or rebuild it.

Outline Your Speaker Video

You’ll learn how to create a powerful speaker reel, with a framework you can return to every time you refresh or rebuild it.

Create a Website that Converts

Your speaker website will be designed to help potential clients choose you because of its clarity, compelling copy, and clear next steps. [Includes the GPT Speaker Website Copywriter!]

Create a Website that Converts

Your speaker website will be designed to help potential clients choose you because of its clarity, compelling copy, and clear next steps. [Includes the GPT Speaker Website Copywriter!]

All Lessons

All Lessons

III

Brand Marketing

Finally, let’s ensure you have a clear plan for launch, marketing, and scaling your speaking business.

Your Launch Plan!

Once your brand is built, it’s time to launch. This lesson walks you through an effective plan we’ve refined with thousands of speakers over the last decade.

Your Launch Plan!

Once your brand is built, it’s time to launch. This lesson walks you through an effective plan we’ve refined with thousands of speakers over the last decade.

The Perfect Marketing Plan

This lesson shows you how to create both inbound and outbound leads, using a trackable, scalable marketing plan built from thousands of hours of real client work.

The Perfect Marketing Plan

This lesson shows you how to create both inbound and outbound leads, using a trackable, scalable marketing plan built from thousands of hours of real client work.

[Bonus!] Find Speaking Events with this GPT

We trained a GPT using ten years of experience to research and identify qualified speaking events — saving you hundreds of hours of manual research.

[Bonus!] Find Speaking Events with this GPT

We trained a GPT using ten years of experience to research and identify qualified speaking events — saving you hundreds of hours of manual research.

How to Hire A Business Development Partner

As your business grows, you’ll need a trusted partner to run operations while you’re traveling and speaking. This training shows you how to find and train the right business development partner.

How to Hire A Business Development Partner

As your business grows, you’ll need a trusted partner to run operations while you’re traveling and speaking. This training shows you how to find and train the right business development partner.

All Lessons

The Teacher

Hi, I'm Chris West

For over a decade, I’ve helped hundreds of speakers build high-revenue speaking businesses.

As the CEO of Video Narrative, I lead a global team of videographers, designers, developers, and editors who are all dedicated to one vision:

Helping you build a remarkable speaking business.

Connect

Connect

course info

What to expect

Brand Clarity

Confidence in exactly how you describe the work you do and clear expression of your brand in every online asset.

Distinction

You will be in a Category of One. Your authentic brand voice will be clear and distinct.

Change Model

You will see significant revenue growth directly related to the impact of your change model.

Business Growth Plan

You will have a clear business growth plan and know the steps to scale your speaking.

Launch Plan

Once your brand is built, you’ll know how to launch it in the speaking industry and gain momentum quickly.

Marketing Plan

You will have a clear, weekly plan for how to find events, contact, and book speaking engagements.

The best part:

This course will save you hundreds of hours trying to figure out how to build and grow your speaking business on your own. 

And it will save you thousands of dollars in coaching and services.

Explore Lessons

Explore Lessons

Experience you can trust

We’re trusted by thousands of speakers for integrity, brand building, and growth.

1,000+ Happy Clients

Cassandra Worthy

Top 50 Most Booked Keynote Speakers

“What sets Chris apart is the way he combines a deep knowledge of the industry with YOU, your brand, your message, your story and how you’re using it all to make a difference to the clients you serve. Trust me, you’re in exceptional hands when you work with him.”

Dan Thurmon

Hall of Fame Keynote Speaker

“No one understands the intersection of the speaking business and persuasive storytelling as well as Chris West.”

Liz Bohannon

Keynote Speaker, CEO, Bestselling Author

“Working with Chris not only boosted my keynote bookings, but it also helped me to better understand my own brand, my content and my business.”

Shola Richards

Keynote Speaker, Global Movement Builder

“After working with Chris, I was able to double my speaker fee, 10x my annual speaker income, and become exclusively represented by a fantastic speaker agency all within three years. None of which would have ever happened without his guidance.”

April Rinne

Keynote Speaker, Futurist, Handstander

“On every metric imaginable, Chris is 1000% worth it. I wish everyone could experience the gift of his wisdom, creativity, and approach. Not only can it transform your business, it can transform how you see yourself!”

Ozan Varol

Bestselling Author, Speaker, Rocket Scientist

“Working with Chris West has been the best investment I made in my speaking career. Do yourself a favor and work with him. Your future self will throw you a thank-you party.”

faq

Frequently Asked Questions

Is there support available?

Will this help me get more paid speaking engagements?

Does the course include templates, resources, and downloads?

What level of speaker is this course designed for?

How long will this training take me?

Still have questions?

Get in touch

Get in touch

My promise to you:
This training will provide everything you need to build and grow your speaking business. 

Let's get to work